Welcome to the UPFLARE ONLINE
Our usage policy for cookies details the ways in which companies under the UPFLARE ONLINE use your browsing data and any other data associated with using and accessing websites and other media (advertising banners, emails, etc.) from the UPFLARE ONLINE, directly or through advertising content on other websites.
You will also find information on your rights, and how to exercise them.
This data is communicated in compliance with the regulations in effect, particularly the European directive concerning the processing of personal data and the protection of private lives in the electronic communications sector (2002/58/CE), which outlines that storage, collection and access to data on your device is permitted under the condition that you have received information on the purposes of this data being processed, in compliance with the General Data Protection Regulation (EU) 2016/679 (the GDPR), and subject to essential cookies that you have consented to.
1. The various cookies
Under the terms of this policy, the terms “cookies and other trackers” or “cookies” refer to all of the trackers left and read while users browse websites and other media from the UPFLARE ONLINE group within the European Union, and member states of the European Economic Area (EEA). This includes HTTP cookies, flash cookies, tags (also known as invisible pixels and web bugs), scripts, and fingerprinting results. This policy applies, regardless of whether or not the data collected by the cookies is personal.
What is a cookie?
A cookie is a small piece of data that can be sent by websites via your browser. Cookies are stored on your device (computer, smartphone, tablet, etc.) when you visit certain websites. Cookies allow companies to store and gather data regarding website visitors’ browsing habits and hardware, then recognize the visitor using the data gathered.
The data collected through these cookies may concern the number of pages visited, the language chosen, the city that your IP address is connected to, the frequency and recurrence of your visits, visit duration, the browser used, and the operator or device type that is being used to visit the website.
What is a web tag?
Otherwise known as pixel tags, invisible pixels, clear GIFs, web bugs or web beacons, web tags are small pieces of autonomous code, or an image present on certain pages to monitor and track traffic.
What is fingerprinting?
Fingerprinting creates a unique ID for the server browsing a webpage based on elements of its configuration, for tracking purposes.
2. Cookies used on UPFLARE ONLINE website
Generally, there are different reasons for using cookies.
(A) Some cookies are required for the UPFLARE ONLINE website to work properly, and enable you to access them and log in by using essential features. Essential cookies are solely designed to allow for electronic communication.
They are vital for the online communication service you are using to work, and they will be used to enable you to log in to your user session, display the page requested in an appropriate format for your screen, allow the website to work in an optimal manner, and provide a browsing experience that:
- Ensures quality and security for browsing the website, namely in the process of ordering a product or service, and measures the loading times for various page elements.
- Stores the data entered into form fields when the user loads a different page.
- Allows the user to stay on the same server for an entire session duration.
- Redirects the user to the local website or language version that matches the country they seem to be visiting from.
- Manages traffic spikes.
- Takes into account the user’s acceptance or refusal with regards to analyzing the data collected on the website.
In compliance with the regulation previously mentioned, they are used without requiring your consent. You can, however, block and/or delete them through your browser settings. Your user experience and browsing security may be degraded as a result. Certain pages and features may also be inaccessible (the UPFLARE ONLINE Control Panel, shopping basket, etc.).
(B) Other cookies are also required for improving the browsing experience. Improvement cookies enable websites to:
- Collect and analyse information on the behaviour of users visiting our websites, in order to improve the way they work (namely improving the performance and visibility of pages, for example).
- Deliver value-added services aimed to improve user experience, such as virtual assistant (chatbot) services, live chat, and the click-to-call button.
- Secure our websites by detecting unusual activity, for example.
In compliance with applicable regulations, they are used with your consent.
These cookies are not essential for the website to work properly. However, refusing these cookies may make value-added services difficult to use, or completely unavailable, whereas they would usually improve your user experience.
(C) Other cookies are used to offer you UPFLARE ONLINE solutions related to your interests. Advertising and custom cookies are designed to offer you content and solutions that are adapted to fit your centres of interest on the UPFLARE ONLINE website, and improve the relevance of our announcements on partner websites. By disabling cookies, the content and solutions we offer will no longer be adapted to suit your preferences, and may be less relevant. In compliance with regulations, they are also used with your consent.
These cookies are not essential for the website to work properly, but are required for offering you solutions that are relevant to your interests. They are used to deliver you more adapted content by:
- Collecting visitor data regarding the use of the website visited.
- Tracking clicks that direct to the website concerned.
- Improving the relevance of digital campaigns.
- Identifying website visitors redirected via an advertising campaign displayed on a third-party website.
(D) Other cookies allow users to share UPFLARE ONLINE content on social media platforms, and other third-party websites ( third-party cookies). These cookies allow users to access and use software tools and platforms (such as social networks, video streaming solutions, etc.) offered by third parties, make the website more user-friendly, and help it get promoted via UPFLARE ONLINE website content being shared on third-party platforms.
In this case, data related to website visitors, their browsing and their actions associated with the content they are interacting with is accessible by these third-party platforms. UPFLARE ONLINE website insert different social modules and pixels that enable users to request content from the platforms that deliver it. In this case, the platforms delivering these modules are considered as data controllers under the GDPR when they determine the purposes and means of processing data in line with their confidentiality policy. For this reason, certain features on the website are dependent on services offered by these third parties, and leave cookies. The websites delivering these third-party cookies, app buttons and extensions may request for users to log in via the button, even when the user does not use it while they browse the website. In compliance with regulations, they are also used with your consent.
UPFLARE ONLINE strongly recommends reading the confidentiality policies for these third parties:
3. Cookies and third-party media
Entities in the UPFLARE ONLINE are presented in different types of media (websites, social networks, etc.) managed by third parties, on which they publish content and launch campaigns that display advertising messages.
When you view or interact with UPFLARE ONLINE content or advertising shared on third-party media, this browsing data can be communicated to UPFLARE ONLINE (namely via the use of pixels). Its purpose is to ensure that the content and campaigns shared are relevant (e.g. knowing if you have visited our website or viewed certain pages after an advertising campaign).
The diffusion of UPFLARE ONLINE advertising on third-party media may be linked due to the fact that the cookies stored on your device (e.g. a cookie left during a previous visit to an UPFLARE ONLINE) reflect a potential interest in products and services from the UPFLARE ONLINE.
Moreover, when you visit third-party media, cookies may be installed on your device. To find out more, please read the usage policies for cookies that apply to the third parties.
4. How do I manage cookies?
In compliance with regulation (EU) 2016/679 relating to the protection of natural persons with regard to the processing of personal data and the free circulation of this data (the GDPR), the agreement of the users whose data will be processed must be expressed by using the correct settings on a browser or other application.
a. Browser settings
Browsers offer a number of rules allowing users to express their choices in terms of cookies. Regardless of their purpose, you can authorize, block and delete cookies stored on your device by setting your browser options. For the latest browsers, you will find indications via the following links:
Finally, please note that disabling a cookie may stop you from being able to browse the website and use the services it offers, or make them more difficult to use. For further information on this, please read part 2 above, entitled “Cookies used by the UPFLARE ONLINE website”.
b. Managing scripts, tags and banner cookies
UPFLARE ONLINE uses a tag management solution that centralises scripts, and as a result, the collection of your consent in accordance with the terms and conditions and usage that enable you to use a user-friendly, intuitive solution. This means you can manage the various features that leave cookies (adverts, social media buttons, videos and other modules inserted into the website’s pages) by centralising the area for collecting consent via the cookie banner.
5. Exercising your rights
If, after contacting us, you decide that your rights have not been respected, you can also address a complaint to the competent data protection authority.
UPFLARE ONLINE’s leading body (CNIL) also shares information you can refer to, in order to find out more about cookies, how they work, and how you can oppose their usage.